
Strategy
Nihonium will build out a custom strategy for your product. We’ll evaluate the market to nail product positioning. As part of the strategy, we’ll recommend channels that resonate with the Japanese audience.

Localization
Japan prefers locally optimized products. Getting the nuances right with localization is hard, especially around the app and documentation. The Nihonium team will hit the right notes with localization done by SaaS experts.

Sales and Marketing Funnel
Ultimately, the goal of entering a new market is to bring in revenue. We will help you create a local funnel with real leads by generating awareness and traffic with SEO and other marketing channels.

Fractional Sales
This may sound obvious, but sales conversations in Japan are done in Japanese! We’ll be your sales team from sending the first email to closing the lead to managing the account. You won’t need to commit to bringing on a full-time Japanese-speaking salesperson until you’ve validated the market.

Local Thought Leadership
If your business introduces a new concept or workflow in Japan, we can be your local thought leader. We have experience evangelizing new concepts and partnering with local thought leaders for joint evangelism. Thought leadership is important for market awareness and adoption.

Even More
Nihonium can provide even more based on your custom requirements and strategy. We’ve put together webinars and local meetups. We’ve also created custom sales and marketing collateral specifically for the local audience.

